[Davisgig] Designing a Logo

Tim Starback tim at active4.me
Sat Apr 11 10:26:49 PDT 2015


I’d leave the design direction up to the students and think it’s more important to let them know where and how we need their help.

For example, 
	1. Logo for the site
	2. Infographics.
	3. T-shirt 
	4. Lawn signs 
	5. Flyer

Now a word of caution, I’ve been involved in too many groups where the “logo” has been a contentious time-suck. All of us are arm-chair art directors (I especially include myself) and when this happens nothing gets done. To head that off, this should be decided by a small group (3-4 at max), ideally by professional graphic designers (are there any of you on the list??). 

Attached are logos I like. 

Tim

P.S. Innovation Listening tour today at 11:00 a.m. - 12 noon, New Harmony Apartment Complex, 3030 Cowell Blvd


> On Apr 10, 2015, at 10:25 PM, Jason Aller <jraller at gmail.com> wrote:
> 
> While incorporating a bicycle, or even a penny-farthing into the logo is cliche, it also ties it to Davis. So, take the penny-farthing, and have the large wheel un-spooling into a strand of fiber that points toward the viewer, perhaps with an even exaggerated sense of foreground. No lens flare to show that it is fiber. Optionally add a rider wearing the most modern looking speed biking apparel you can imagine. Bonus points if the rider is female. Clean white background, no shadow. Make it look like what Google might use as their doodle if they renamed themselves Davis for a day. Additional bonus points if the penny-farthing maps over onto the City logo. Ideally should be able to be rendered in two color, but can use additional colors as long as it can reduce without losing anything.
> 
> On Fri, Apr 10, 2015 at 9:13 PM Todd Kaiser <tdkaiser at ucdavis.edu <mailto:tdkaiser at ucdavis.edu>> wrote:
> Hi everyone!
> 
> I am meeting next Thursday <> with Pixel, the student graphic design club on campus, to discuss creating a logo and other graphic elements for Davis Gig. The mashup of high tech and grassroots should make for an interesting design process. 
> 
> Please send me any visual inspirations or ideas that you have! So far I only have these two...
> 
> http://www.fastcodesign.com/3033866/the-badass-postal-service-branding-that-could-have-been <http://www.fastcodesign.com/3033866/the-badass-postal-service-branding-that-could-have-been>
> 
> https://www.google.com/search?q=fez+game&espv=2&biw=1335&bih=865&source=lnms&tbm=isch&sa=X&ei=ezcoVbTjJs-wogTe2oCIDQ&ved=0CAYQ_AUoAQ <https://www.google.com/search?q=fez+game&espv=2&biw=1335&bih=865&source=lnms&tbm=isch&sa=X&ei=ezcoVbTjJs-wogTe2oCIDQ&ved=0CAYQ_AUoAQ>
> 
> Best,
> Todd Kaiser
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> 
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